Artovexa

Artovexa

DESIGN · FASHION · DIGITAL · 3D · CREATIVE DIRECTION

DESIGN · FASHION · DIGITAL · 3D · CREATIVE DIRECTION

Ideas shaped into visual experiences.

Ideas shaped into visual experiences.

Ideas shaped into visual experiences.

Ideas shaped into visual experiences.

Independent multidisciplinary designer working across fashion, digital products, web and visual development.

Independent multidisciplinary designer working across fashion, digital products, web and visual development.

Independent multidisciplinary designer working across fashion, digital products, web and visual development.

Editorial fashion portrait in a sculptural pale garment

Design

A kinder

Brighter

World

A MORE BEAUTIFUL TOMORROW

A MORE BEAUTIFUL TOMORROW

IDEAS · PEOPLE · CULTURE

IDEAS · PEOPLE · CULTURE

Selected Work

VIEW ALL WORKS →

Editorial fashion portrait with a sculptural dark garment

01

Silhouette

Silhouette

FASHION

FASHION

Website layout shown on desktop and phone
Website layout shown on desktop and phone

02

Various

Various

DIGITAL

DIGITAL

Sculptural pale fabric form
Sculptural pale fabric form

03

Form

Form

3D

3D

Monochrome editorial portrait with graphic typography
Monochrome editorial portrait with graphic typography

04

Editorial

Editorial

CREATIVE DIRECTION

CREATIVE DIRECTION

Minimal dark bottle set against stone
Minimal dark bottle set against stone

05

Objects

Objects

VISUAL

VISUAL

Architectural curve with a distant human figure
Architectural curve with a distant human figure

06

Beyond

Beyond

ART DIRECTION

ART DIRECTION

Services

CREATIVE SOLUTIONS ACROSS DISCIPLINES

Stone form for Creative Direction

Creative Direction

Creative Direction

Ideas, concepts and visual systems shaped into a clear creative direction.

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Sculptural garment for Fashion and Apparel

Fashion & Apparel

Fashion & Apparel

From an early idea to a refined garment, collection or production-ready concept.

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Digital interface displayed on a laptop

Digital & Web

Digital & Web

Thoughtful digital experiences designed around clarity, character and purpose.

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Dark faceted 3D sphere

3D & Visual Development

3D & Visual Development

Visual exploration for products, garments and ideas that need to be seen before they exist.

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Editorial fashion image with a sculptural dark garment

About

A concept-driven designer turning ideas into polished visual outcomes.

A concept-driven designer turning ideas into polished visual outcomes.

A concept-driven designer turning ideas into polished visual outcomes.

Artovexa is an independent multidisciplinary design practice operated by Gafiatullina Liliya, working across creative direction, fashion, digital design, web and visual development.

Artovexa is an independent multidisciplinary design practice operated by Gafiatullina Liliya, working across creative direction, fashion, digital design, web and visual development.

Artovexa is an independent multidisciplinary design practice operated by Gafiatullina Liliya, working across creative direction, fashion, digital design, web and visual development.

Her work begins with ideas and develops through research, drawing, experimentation and contemporary digital tools. Rather than approaching each discipline in isolation, she uses the medium that best serves the concept — from garments and collections to websites, interfaces, 3D visuals and creative campaigns.

Her work begins with ideas and develops through research, drawing, experimentation and contemporary digital tools. Rather than approaching each discipline in isolation, she uses the medium that best serves the concept — from garments and collections to websites, interfaces, 3D visuals and creative campaigns.

Her work begins with ideas and develops through research, drawing, experimentation and contemporary digital tools. Rather than approaching each discipline in isolation, she uses the medium that best serves the concept — from garments and collections to websites, interfaces, 3D visuals and creative campaigns.

The result is work designed not only to look distinctive, but to feel considered, relevant and complete.

The result is work designed not only to look distinctive, but to feel considered, relevant and complete.

The result is work designed not only to look distinctive, but to feel considered, relevant and complete.

Pale stone detail

PEOPLE · IDEAS · A BRIGHTER TOMORROW

Process

A THOUGHTFUL APPROACH

01

Discover

Discover

Understand the project, its context, goals and possibilities.

Understand the project, its context, goals and possibilities.

02

Concept

Concept

Explore ideas and identify the strongest creative direction.

Explore ideas and identify the strongest creative direction.

03

Develop

Develop

Turn the selected direction into a tangible visual solution.

Turn the selected direction into a tangible visual solution.

04

Refine

Refine

Edit, test and improve every important detail.

Edit, test and improve every important detail.

05

Deliver

Deliver

Prepare the final work for presentation, launch or production.

Prepare the final work for presentation, launch or production.

Contact

Tell me about your project.

Tell me about your project.

Tell me about your project.

New projects, creative collaborations or just a conversation — I’m always open to interesting ideas.

New projects, creative collaborations or just a conversation — I’m always open to interesting ideas.

Gafiatullina Liliya

Independent Multidisciplinary Designer

karmaaali@icloud.com

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